AboutSURGE

About SURGE Business Growth

SURGE Business Growth was founded by Oscar Balleza and Adriana Rafuls with a simple belief: established businesses deserve systems that grow with them.

As businesses grow, the way they operate often struggles to keep up. Processes become disconnected, communication becomes more difficult, and customer experiences begin to suffer, not because the business lacks potential, but because its operational foundation was never designed for its current stage.

SURGE Business Growth was created to solve that problem.

By combining technical expertise with thoughtful design, we help established businesses build stronger operational foundations, improve customer experiences, and create systems that support long-term growth.

Our Founders

Oscar Balleza

Co-Founder

Oscar focuses on operational systems, business automation, and software development.

He continuously expands his expertise through advanced studies in automation and programming at The Real World Online University while working directly on building practical systems that solve real business challenges.

His approach is centered on simplifying complex operations, eliminating unnecessary friction, and designing infrastructure that helps businesses grow with confidence.

Adriana Rafuls

Co-Founder

Adriana graduated in Architecture in Cuba, where she developed a strong foundation in design thinking, structure, and problem solving.

She continues to expand her expertise through advanced studies in design and content creation at The Real World Online University.

Her background brings together visual communication, user experience, and strategic design, ensuring every solution feels intuitive, professional, and aligned with the way people naturally interact with a business.

Oscar Balleza and Adriana Rafuls, co-founders of SURGE

Oscar Balleza & Adriana Rafuls

Co-Founders

North Bergen, New Jersey

Why We Work Together

Technology alone doesn’t solve business problems.

Design alone doesn’t solve them either.

The best solutions happen when operational thinking and thoughtful design work together.

That belief is what brought SURGE Business Growth to life.

Every project we take on combines technical execution with design thinking to create systems that are practical, scalable, and built around how businesses actually operate, not around unnecessary complexity.